Saturday, August 4, 2012

Steve Jobs was not against a mini iPad

ipad mini steve jobs Steve Jobs no estaba en contra de un iPad mini

In 2011, Eddie Cue, senior vice president of Apple Corporate Services, wrote an email to Scott Forstall, senior vice president of IOS, in which he said that the then CEO of Apple, Steve Jobs, had half accepted the idea of making an iPad mini. This fact we have known, of course, through Apple's trial against Samsung. Bryan Bishop, The Verge, says:

"Forstall has shown an email from 2011 in which Eddy Cue sent an article by a journalist who wrote about the iPhone after using a Galaxy Tab. Cue wrote "after using the Galaxy Tab, I agree with many comments saying that there is a market for the 7 inch and that we must make one. He told Steve a few times before the day of thanksgiving and it seemed very responsive last time. ""

Many times we read, maybe sometimes out of context, that Steve Jobs thought that a 7-inch tablet was useless and did not want an iPad 7.x inches.

That's the same Steve Jobs, of course, who once said that nobody wanted to watch videos on an iPod, before introducing the video on the iPod, and Apple would never make a phone, before presenting the iPhone, and no one wanted read before creating iBooks.

Public statements by the CEO are just that, public statements to the entire strategy, including poor management, which might entail. Not indicative at all, than you may think a CEO. In the case of Steve Jobs, said what people wanted to hear at a particular time.

Electronic mail is an internal commentary in which, probably, Eddy Cue Scott Forstall told him I wanted to hear at that time.

However, Steve Jobs said that the 7-inch tablets were terrible, does not deny the likelihood that Apple was considering making a mini iPad . Also, Steve Jobs was referring to the exact 7-inch tablets, as I was doing the competition from Apple at the time, and operating systems were not optimized and not functioning well. Actually these tablets if they are awful, as Steve said.

Tim Cook once said that what impressed him most was Steve Jobs who had the ability to change your mind, to change direction at incredible speed.

If Apple decides to launch a mini iPad will be completely different from the 7-inch tablets seen so far, that no doubt. If it succeeds or not will be something different to what Steve Jobs was referring in 2010. It is possible that in 2011, were more receptive for very specific reasons.

If Apple launches a mini iPad will not be a 7-inch tablet will be an iPad of 7.85 inches.

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Track | iMore

iPadizate , the best blog about the iPad from Apple.



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