iAd, one of the most ambitious Apple platforms, you need a boost. Currently, IAD is a platform that Apple provides to developers to generate extra income through advertising in their applications. But so far the project has not reached the Apple expected success.
Todd Teresi, who currently works as vice president of Adobe Media Solutions, will now run Apple iAd platform. Information that does not stop being curious because of the rivalry between the two companies.
At the moment the contract has not been announced officially, but sources inside Apple have confirmed. Todd Teresi has already assumed his position as vice president of IAD and report regularly to Eddy Cue, vice president of iTunes and App Store (who, incidentally, was rumored to be in charge of the Apple event to be held in late January in New York ).
Source: Bloomberg
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