Tuesday, July 26, 2011

Opinion: Apple's botched

Screen shot 2011 07 26 at 3.55.29 PM Opinión: Las chapuzas de Apple

Apple is one of the most powerful companies in the world right now, that's for sure. However, in the last year has not been characterized precisely for its efficiency when launching their products, which have presented serious mistakes at the factory. The reasons are probably their haste to launch every year a new version of its products, the pressure on manufacturers (Foxconn employees are not doing anything right) and his constant desire to be first on the market. But the rush is never good.

Let's review of his last major gaffes:

- IPhone 4: out last summer with the now famous problem of the antenna (if we block the antenna of the phone with your hand, instantly lose the signal). An error finally recognized by the company and reaped very bad reviews. The solution: I give you one FUNDIT and nothing has happened here. What happened to those engineers who should have been testing prototypes of 4 iPhones for months? How could not realize this serious problem? During this episode, Apple showed more concern that their prototypes are not filtered by their efficiency.

- IPad 2: displays all iPads 2 sold during the first few weeks have the problem of the light spots. Apple does not officially announced, but the customers were aware of this problem changed their iPads new one without any problems. Once again, the rush to get an iPhone a year and make them face competition leads to an error that costs millions of dollars.

- IMacs: my last surprise with an Apple product I have carried me this week. As you can see in the capture above, Apple has sent an email to all customers who buy an iMac in May informing them that, probably, hard drives have a manufacturing error. So Apple called to review all these Macs to replace their hard drives.

And despite all this, the company should have the best advertising department for the world to events as serious as these have not affected the actions or its international image. But recounting the faux Apple during the past year, including a MacBook Airs also damaged, we can talk, no mufflers, the bungling of Apple.



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