I already talked to potential advertisers first IAD in Europe , but Apple announced today that its advertising service iad come to Europe next month of December, beginning in the United States and France, and continuing throughout the month of January in Germany .
This service, which runs on IOS devices (iPhone, iPad , iPod Touch) OS 4.X, was released by Apple in the U.S. in the month of July so that developers could get an added benefit of their applications and to compete with Google advertising services that have already entered into numerous applications for Apple devices. The brands that Apple will begin work in Europe are L'Oréal, Reanault, Louis Vuitton, Nespresso, Perrier, Unilever, Citi, Evian, LG Display, AB InBev, Turkish Airlines and Absolute Radio.
iad, introduced in IOS 4 enables users to view advertising remain in the application itself and returning to it whenever they want, in a much more interactive than traditional banner yet when pressed and cut the application addressed the advertiser's website through Safari.
If you are a developer and are interested in this option to get an extra benefit for your application, you can visit developer.apple.com / iad to join the network iAd and more information on the platform. Conversely, if you're a publicist and you'd like to introduce advertising on the iPhone or the iPad, you can get more information advertising.apple.com
Track | Apple PR
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