Sunday, February 26, 2012

This was the first announcement of the iPhone on the Oscars

Click here to watch the video

Right now millions of viewers around the world are watching the meteor shower on their televisions. The Academy Awards ceremony has just started and already are providing the first statuettes. Each year, advertisers take advantage of this space that captures the eyes of the whole world to invest large sums of money in promoting their products.

And this was the space that Apple took in 2007 to launch its first announcement regarding the iPhone. In the video we see dozens of film clips with known actors responding to traditional phones. Months later, in June 2007, we would say "hello" to a phone that would change this picture in the movies. In fact, today we have seen on the red carpet to the odd star pulling out his iPhone and taking pictures.

As predicted Apple in 2007, the image of the phone has changed radically. On the Web AdWeek can see a compilation of all the ads that Apple iPhone has taken over its history.



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